WHAT: Raise $275,000 for charity (homeless youth and battered women organizations).
HOW: 10% of the proceeds of each book sold goes to the community from which it was bought.

Example:
When 50 Books are sold in Austin, TX, $100 is donated in Austin. (50 books*$20= $1,000) ($1,000*.10%= $100). If an organization does not exist in or near by the purchase location (i.e. rural area, overseas,  etc.) M.O. will donate the revenue to an agency closest to the location of the sale.

WHY: To inspire more love, laughter, and giving around the world.

NOTE: When purchases are made in the United States, donations will only be delivered to organizations accredited by the United Way, when applicable.